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Posts Tagged ‘advertising’

How Entrepreneurs Get on “The Oprah Winfrey Show”

Posted in Branding & Marketing, tagged , , , , , , , on April 15, 2008 | No Comments »

MarketingSherpa, the website for the marketing research firm of the same name, has an interview with Susan Harrow, a PR agent who has trained and placed clients on “The Oprah Winfrey Show”. Tips include watching the show regularly and not selling a product but relating an issue to your product. While Oprah’s show [...]

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Boston-areas Businesses Greening Via Branding

Posted in Branding & Marketing, The Greening of Business, tagged , , , , , , on April 1, 2008 | No Comments »

See the Boston Business Journal article below about the growing number of Boston-area businesses jumping on the “green” bandwagon by naming their companies appropriately.
Boston Business Journal article

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